Synthetic data
All sessions

s-2674

Simulated shopper

Oct 31, 2026, 1:06 AM UTC · desktop · paid social · Squall Pro 3L Shell · 10 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Built-For Answer after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 17%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 136sViewed Squall ProViewed a product pageChoice 29%
  2. 21m 13sOpened reviews · Squall ProOpened reviewsValue 31%
  3. 31m 50sReviews filtered: suitabilityFiltered reviews by performanceSuitability 96%
  4. 42m 10sBrowsed catalogBrowsed the catalogSuitability 94%
  5. 52m 14sExpanded specs · Squall ProExpanded technical specs→ the store shows Built-For Answer hereSuitability 99%
  6. 62m 47sOpened reviews · Squall ProOpened reviewsSuitability >99%
  7. 73m 15sReviews filtered: suitabilityFiltered reviews by performanceSuitability >99%
  8. 83m 43sExpanded specs · Squall ProExpanded technical specsSuitability >99%
  9. 93m 50sExpanded specs · Squall ProExpanded technical specsSuitability >99%
  10. 4m 19sLeft the store

Final guess

Suitability>99%
Fit
<1%
Suitability
>99%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why suitabilityhow much likelier
  • Filtered reviews by performance ×273.8×
  • Expanded technical specs ×36.9×
  • Opened reviews ×21.7×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtSuitability
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.