Synthetic data
All sessions

s-2683

Simulated shopper

Oct 31, 2026, 7:16 PM UTC · desktop · organic · Merino 200 Base Layer Crew · 6 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 14%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 117sViewed Merino 200Viewed a product pageFit 22%
  2. 234sExpanded specs · Merino 200Expanded technical specsSuitability 40%
  3. 340sSorted: ratingRe-sorted the catalogNo clear doubt 59%
  4. 452sOpened reviews · Merino 200Opened reviewsSuitability 47%
  5. 559sReviews filtered: fitFiltered reviews by fit→ the store shows Fit Confidence hereFit 76%
  6. 1m 07sLeft the store

Final guess

Fit76%
Fit
76%
Suitability
15%
Durability
4%
Value
1%
Delivery
2%
Choice
1%
No clear doubt
2%
Why fithow much likelier
  • Filtered reviews by fit24.4×
  • Opened reviews1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
SecondaryDurability
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.