Synthetic data
All sessions

s-2690

Simulated shopper

Oct 25, 2026, 9:26 PM UTC · desktop · organic · Squall 2.5L Rain Shell · 9 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)11% → 13%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 16sSearch “headlamp”Searched the catalogNo clear doubt 32%
  2. 228sViewed Squall 2.5LViewed a product pageNo clear doubt 45%
  3. 31m 05sImage 1 · Squall 2.5LViewed a product imageNo clear doubt 66%
  4. 41m 23sSorted: featuredRe-sorted the catalogNo clear doubt 88%
  5. 51m 56sExpanded shipping · Squall 2.5LExpanded shipping infoNo clear doubt 87%
  6. 62m 18sViewed Driftwood 2PViewed a product pageNo clear doubt 92%
  7. 72m 45sExpanded specs · Driftwood 2PExpanded technical specsNo clear doubt 94%
  8. 83m 23sViewed Cairn MidViewed a product pageNo clear doubt 97%
  9. 3m 30sLeft the store

Final guess

No clear doubt97%
Fit
<1%
Suitability
1%
Durability
<1%
Value
<1%
Delivery
1%
Choice
1%
No clear doubt
97%
Why no clear doubthow much likelier
  • Viewed a product page ×31.7×
  • Re-sorted the catalog3.8×
  • Searched the catalog2.9×
  • Viewed a product image2.3×
  • Expanded technical specs1.0×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.