Synthetic data
All sessions

s-2692

Simulated shopper

Oct 20, 2026, 5:46 AM UTC · desktop · email · Emberline 20°F Down Bag · 14 actions

abandonedcart $279

How Qualm's guess changed

With the current settings, the store would have shown Durability Proof after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 21%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 123sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 241sViewed Emberline 20°FViewed a product pageNo clear doubt 36%
  3. 31m 10sSearch “long lasting base layer”Searched for sizing / fitFit 53%
  4. 41m 27sExpanded materials · Emberline 20°FExpanded materialsDurability 58%
  5. 51m 53sOpened reviews · Emberline 20°FOpened reviews→ the store shows Durability Proof hereDurability 69%
  6. 62m 17sOpened reviews · Emberline 20°FOpened reviewsDurability 75%
  7. 72m 37sReviews filtered: durabilityFiltered reviews by durabilityDurability >99%
  8. 83m 05sViewed Ridgeback 48LViewed a product pageDurability >99%
  9. 93m 24sExpanded materials · Ridgeback 48LExpanded materialsDurability >99%
  10. 103m 39sExpanded specs · Ridgeback 48LExpanded technical specsDurability >99%
  11. 114m 00sOpened reviews · Ridgeback 48LOpened reviewsDurability >99%
  12. 124m 03sViewed Lumen 400Viewed a product pageDurability >99%
  13. 134m 25sAdded to cart · Emberline 20°FAdded to cartDurability >99%
  14. 4m 55sLeft the store

Final guess

Durability>99%
Fit
<1%
Suitability
<1%
Durability
>99%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why durabilityhow much likelier
  • Filtered reviews by durability95.7×
  • Expanded materials ×26.6×
  • Opened reviews ×31.8×
  • Searched for sizing / fit2.2×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
Durability
exit survey · used in training
Reveal synthetic ground truth
Primary doubtDurability
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.