Synthetic data
All sessions

s-2703

Simulated shopper

Oct 21, 2026, 3:10 PM UTC · mobile · search ads · Lumen 400 Headlamp · 8 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 12%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 124sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 243sViewed Lumen 400Viewed a product pageNo clear doubt 55%
  3. 31m 03sExpanded returns · Lumen 400Expanded returns policyNo clear doubt 59%
  4. 41m 30sBrowsed catalogBrowsed the catalogNo clear doubt 76%
  5. 51m 34sSorted: price ascSorted by lowest priceNo clear doubt 78%
  6. 62m 06sOpened reviews · Lumen 400Opened reviewsNo clear doubt 59%
  7. 72m 17sImage 1 · Lumen 400Viewed a product imageNo clear doubt 84%
  8. 2m 34sLeft the store

Final guess

No clear doubt84%
Fit
1%
Suitability
1%
Durability
2%
Value
8%
Delivery
5%
Choice
<1%
No clear doubt
84%
Why no clear doubthow much likelier
  • Browsed the catalog ×22.3×
  • Viewed a product image2.3×
  • Viewed a product page1.7×
  • Sorted by lowest price1.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.