Synthetic data
All sessions

s-2713

Simulated shopper

Oct 28, 2026, 8:04 AM UTC · mobile · email · Cairn Mid Waterproof Boot · 18 actions

abandonedcart $189

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 22%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 126sViewed Cairn MidViewed a product pageFit 27%
  2. 239sBrowsed catalogBrowsed the catalogNo clear doubt 34%
  3. 31m 13sSorted: price ascSorted by lowest priceValue 52%
  4. 41m 25sAdded to cart · Cairn MidAdded to cartValue 52%
  5. 51m 39sViewed cartViewed cart (saw shipping cost)→ the store shows Value Breakdown hereValue 88%
  6. 62m 07sPromo field focusedClicked into the promo-code fieldValue >99%
  7. 72m 14sImage 1 · Cairn MidViewed a product imageValue 99%
  8. 82m 44sCompare + Cairn MidAdded a product to compareValue >99%
  9. 93m 15sCompare + Talus TrailAdded a product to compareValue 99%
  10. 103m 34sSize guide · Cairn MidOpened the size guideValue 99%
  11. 113m 51sOpened reviews · Cairn MidOpened reviewsValue 99%
  12. 124m 24sReviews filtered: valueFiltered reviews by valueValue >99%
  13. 134m 47sOpened reviews · Cairn MidOpened reviewsValue >99%
  14. 145m 00sReviews filtered: valueFiltered reviews by valueValue >99%
  15. 155m 10sExpanded specs · Cairn MidExpanded technical specsValue >99%
  16. 165m 45sOpened reviews · Cairn MidOpened reviewsValue >99%
  17. 175m 54sReviews filtered: valueFiltered reviews by valueValue >99%
  18. 6m 12sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Filtered reviews by value ×318.9×
  • Clicked into the promo-code field40.8×
  • Sorted by lowest price8.4×
  • Viewed cart (saw shipping cost)4.1×
  • Browsed the catalog1.4×
  • Added a product to compare ×21.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.