Synthetic data
All sessions

s-2718

Simulated shopper

Oct 27, 2026, 10:23 AM UTC · mobile · organic · Driftwood 2P Tent · 20 actions

abandonedcart $429

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 16%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 18sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 235sViewed Driftwood 2PViewed a product pageNo clear doubt 45%
  3. 31m 08sSearch “discount code”Searched for deals / priceValue 81%
  4. 41m 23sAdded to cart · Driftwood 2PAdded to cartValue 81%
  5. 51m 30sViewed cartViewed cart (saw shipping cost)→ the store shows Value Breakdown hereValue 93%
  6. 61m 58sRemoved from cart · Driftwood 2PRemoved from cartValue >99%
  7. 72m 10sAdded to cart · Driftwood 2PAdded to cartValue >99%
  8. 82m 35sViewed cartViewed cart (saw shipping cost)Value >99%
  9. 92m 55sPromo field focusedClicked into the promo-code fieldValue >99%
  10. 103m 08sBrowsed catalogBrowsed the catalogValue >99%
  11. 113m 40sSorted: price ascSorted by lowest priceValue >99%
  12. 124m 10sViewed cartViewed cart (saw shipping cost)Value >99%
  13. 134m 42sPromo field focusedClicked into the promo-code fieldValue >99%
  14. 145m 20sOpened reviews · Driftwood 2POpened reviewsValue >99%
  15. 155m 50sReviews filtered: valueFiltered reviews by valueValue >99%
  16. 166m 23sBrowsed catalogBrowsed the catalogValue >99%
  17. 176m 41sSorted: price ascSorted by lowest priceValue >99%
  18. 187m 07sOpened reviews · Driftwood 2POpened reviewsValue >99%
  19. 197m 37sReviews filtered: valueFiltered reviews by valueValue >99%
  20. 7m 50sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Clicked into the promo-code field ×240.8×
  • Filtered reviews by value ×218.9×
  • Sorted by lowest price ×28.4×
  • Viewed cart (saw shipping cost) ×34.1×
  • Removed from cart46.2×
  • Searched for deals / price30.7×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.