Synthetic data
All sessions

s-2720

Simulated shopper

Oct 24, 2026, 12:41 AM UTC · mobile · organic · Squall 2.5L Rain Shell · 12 actions

abandonedcart $229

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 6 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 18%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 13sViewed Squall 2.5LViewed a product pageChoice 27%
  2. 241sOpened reviews · Squall 2.5LOpened reviewsSuitability 31%
  3. 344sReviews filtered: valueFiltered reviews by valueValue 86%
  4. 454sSearch “boots”Searched the catalogValue 77%
  5. 51m 29sAdded to cart · Squall 2.5LAdded to cartValue 77%
  6. 61m 47sViewed cartViewed cart (saw shipping cost)→ the store shows Value Breakdown hereValue 94%
  7. 72m 21sPromo field focusedClicked into the promo-code fieldValue >99%
  8. 82m 59sBrowsed catalogBrowsed the catalogValue >99%
  9. 93m 18sCompare + Squall 2.5LAdded a product to compareValue >99%
  10. 103m 28sCompare + Squall ProAdded a product to compareValue >99%
  11. 114m 03sImage 1 · Squall 2.5LViewed a product imageValue >99%
  12. 4m 27sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Clicked into the promo-code field40.8×
  • Filtered reviews by value18.9×
  • Viewed cart (saw shipping cost)4.1×
  • Browsed the catalog1.4×
  • Added a product to compare ×21.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.