Synthetic data
All sessions

s-2737

Simulated shopper

Oct 22, 2026, 3:31 AM UTC · mobile · organic · Emberline 20°F Down Bag · 7 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 11%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 15sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 234sViewed Cairn LowViewed a product pageNo clear doubt 35%
  3. 31m 12sViewed Emberline 20°FViewed a product pageNo clear doubt 46%
  4. 41m 42sSize guide · Emberline 20°FOpened the size guideNo clear doubt 55%
  5. 52m 19sViewed Ridgeback 38LViewed a product pageNo clear doubt 69%
  6. 62m 24sOpened reviews · Ridgeback 38LOpened reviewsNo clear doubt 41%
  7. 2m 31sLeft the store

Final guess

No clear doubt41%
Fit
36%
Suitability
8%
Durability
3%
Value
6%
Delivery
3%
Choice
2%
No clear doubt
41%
Why no clear doubthow much likelier
  • Viewed a product page ×31.7×
  • Browsed the catalog2.3×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.