Synthetic data
All sessions

s-2767

Simulated shopper

Oct 22, 2026, 12:19 AM UTC · desktop · organic · Driftwood 2P Tent · 10 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Durability Proof after action 8 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 15%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 114sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 229sViewed Driftwood 2PViewed a product pageNo clear doubt 45%
  3. 31m 05sExpanded returns · Driftwood 2PExpanded returns policyDelivery 43%
  4. 41m 18sBrowsed catalogBrowsed the catalogNo clear doubt 59%
  5. 51m 33sBrowsed catalogBrowsed the catalogNo clear doubt 76%
  6. 61m 50sExpanded warranty · Driftwood 2PExpanded warrantyNo clear doubt 79%
  7. 71m 56sExpanded materials · Driftwood 2PExpanded materialsNo clear doubt 61%
  8. 82m 02sOpened reviews · Driftwood 2POpened reviews→ the store shows Durability Proof hereDurability 71%
  9. 92m 25sOpened reviews · Driftwood 2POpened reviewsDurability 91%
  10. 2m 38sLeft the store

Final guess

Durability91%
Fit
<1%
Suitability
1%
Durability
91%
Value
<1%
Delivery
1%
Choice
<1%
No clear doubt
8%
Why durabilityhow much likelier
  • Expanded warranty15.6×
  • Expanded materials6.6×
  • Opened reviews ×21.8×
  • Expanded returns policy1.3×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDurability
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.