Synthetic data
All sessions

s-2785

Simulated shopper

Nov 2, 2026, 10:29 AM UTC · desktop · email · Squall Pro 3L Shell · 19 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Durability Proof after action 8 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)11% → 22%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 15sSearch “boots”Searched the catalogNo clear doubt 32%
  2. 236sViewed Squall 2.5LViewed a product pageNo clear doubt 45%
  3. 343sViewed Squall ProViewed a product page · Switched to a similar productChoice 65%
  4. 448sBrowsed catalogBrowsed the catalogNo clear doubt 46%
  5. 551sSorted: price ascSorted by lowest priceNo clear doubt 48%
  6. 61m 30sExpanded materials · Squall ProExpanded materialsNo clear doubt 79%
  7. 72m 07sOpened reviews · Squall ProOpened reviewsNo clear doubt 63%
  8. 82m 44sReviews filtered: durabilityFiltered reviews by durability→ the store shows Durability Proof hereDurability 82%
  9. 92m 59sAdded to cart · Squall ProAdded to cartDurability 82%
  10. 103m 17sViewed cartViewed cart (saw shipping cost)Durability 71%
  11. 113m 32sPromo field focusedClicked into the promo-code fieldValue 91%
  12. 123m 38sAdded to cart · Squall ProAdded to cartValue 91%
  13. 133m 49sViewed cartViewed cart (saw shipping cost)Value 98%
  14. 143m 52sRemoved from cart · Squall ProRemoved from cartValue >99%
  15. 154m 01sOpened reviews · Squall ProOpened reviewsValue >99%
  16. 164m 12sOpened reviews · Squall ProOpened reviewsValue >99%
  17. 174m 48sReviews filtered: valueFiltered reviews by valueValue >99%
  18. 185m 20sOpened reviews · Squall ProOpened reviewsValue >99%
  19. 5m 32sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Removed from cart46.2×
  • Clicked into the promo-code field40.8×
  • Filtered reviews by value18.9×
  • Viewed cart (saw shipping cost) ×24.1×
  • Sorted by lowest price8.4×
  • Switched to a similar product1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
SecondaryDurability
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.