Synthetic data
All sessions

s-2815

Simulated shopper

Nov 2, 2026, 7:39 AM UTC · desktop · organic · Squall Pro 3L Shell · 16 actions

abandonedcart $349

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 15%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 121sViewed Squall ProViewed a product pageChoice 29%
  2. 257sOpened reviews · Squall ProOpened reviewsValue 31%
  3. 31m 03sReviews filtered: valueFiltered reviews by valueValue 90%
  4. 41m 24sAdded to cart · Squall ProAdded to cartValue 90%
  5. 51m 52sViewed cartViewed cart (saw shipping cost)→ the store shows Value Breakdown hereValue 97%
  6. 62m 32sRemoved from cart · Squall ProRemoved from cartValue >99%
  7. 72m 55sSearch “discount code”Searched for deals / priceValue >99%
  8. 83m 11sAdded to cart · Squall ProAdded to cartValue >99%
  9. 93m 17sViewed cartViewed cart (saw shipping cost)Value >99%
  10. 103m 43sPromo field focusedClicked into the promo-code fieldValue >99%
  11. 114m 21sViewed Squall 2.5LViewed a product page · Switched to a similar productValue >99%
  12. 124m 39sBrowsed catalogBrowsed the catalogValue >99%
  13. 135m 19sViewed Talus TrailViewed a product pageValue >99%
  14. 145m 34sSearch “cheap rain jacket”Searched for a use-case or spec · Searched for deals / priceValue >99%
  15. 156m 10sSearch “discount code”Searched for deals / priceValue >99%
  16. 6m 23sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Searched for deals / price ×330.7×
  • Removed from cart46.2×
  • Clicked into the promo-code field40.8×
  • Filtered reviews by value18.9×
  • Viewed cart (saw shipping cost) ×24.1×
  • Switched to a similar product1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.