All sessions
s-2826
Simulated shopperOct 31, 2026, 3:36 PM UTC · desktop · search ads · Emberline 20°F Down Bag · 8 actions
abandoned
How Qualm's guess changed
With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 12%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 120sViewed Emberline 20°FViewed a product pageSuitability 24%
- 253sCompare + Emberline 20°FAdded a product to compareChoice 47%
- 31m 02sImage 1 · Emberline 20°FViewed a product imageChoice 46%
- 41m 27sExpanded returns · Emberline 20°FExpanded returns policyChoice 38%
- 51m 33sBrowsed catalogBrowsed the catalogChoice 28%
- 61m 57sSorted: price ascSorted by lowest priceValue 47%
- 72m 14sViewed Squall ProViewed a product pageNo clear doubt 39%
- 2m 36sLeft the store
Final guess
No clear doubt39%
Fit
4%
Suitability
4%
Durability
1%
Value
35%
Delivery
3%
Choice
13%
No clear doubt
39%
Why no clear doubthow much likelier
- Viewed a product page ×21.7×
- Viewed a product image2.3×
- Browsed the catalog2.3×
- Sorted by lowest price1.1×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- No clear doubtexit survey · held out (calib)
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.