Synthetic data
All sessions

s-2837

Simulated shopper

Oct 25, 2026, 7:58 PM UTC · mobile · organic · Ridgeback 38L Pack · 6 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Delivery Promise after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 10%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 13sViewed Ridgeback 38LViewed a product pageChoice 24%
  2. 241sBrowsed catalogBrowsed the catalogNo clear doubt 39%
  3. 347sExpanded shipping · Ridgeback 38LExpanded shipping infoNo clear doubt 42%
  4. 41m 10sBrowsed catalogBrowsed the catalogNo clear doubt 61%
  5. 51m 27sExpanded shipping · Ridgeback 38LExpanded shipping info→ the store shows Delivery Promise hereDelivery 71%
  6. 1m 33sLeft the store

Final guess

Delivery71%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
71%
Choice
<1%
No clear doubt
28%
Why deliveryhow much likelier
  • Expanded shipping info ×213.0×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.