All sessions
s-2859
Simulated shopperOct 25, 2026, 2:23 AM UTC · mobile · search ads · Cairn Mid Waterproof Boot · 4 actions
abandoned
How Qualm's guess changed
With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 11%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 131sBrowsed catalogBrowsed the catalogNo clear doubt 26%
- 21m 11sViewed Cairn MidViewed a product pageNo clear doubt 34%
- 31m 34sSize guide · Cairn MidOpened the size guideFit 61%
- 2m 04sLeft the store
Final guess
Fit61%
Fit
61%
Suitability
1%
Durability
2%
Value
4%
Delivery
2%
Choice
5%
No clear doubt
24%
Why fithow much likelier
- Opened the size guide8.4×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.