Synthetic data
All sessions

s-2863

Simulated shopper

Oct 29, 2026, 10:11 AM UTC · mobile · organic · Lumen 400 Headlamp · 9 actions

abandonedcart $49

How Qualm's guess changed

With the current settings, the store would have shown Delivery Promise after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 41%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 132sViewed Lumen 400Viewed a product pageNo clear doubt 36%
  2. 21m 01sDelivery check · ZIP 45524Checked delivery date by ZIPDelivery 74%
  3. 31m 41sAdded to cart · Lumen 400Added to cartDelivery 74%
  4. 41m 52sCheckout startedStarted checkoutDelivery 74%
  5. 52m 17sViewed cartViewed cart (saw shipping cost)→ the store shows Delivery Promise hereDelivery 92%
  6. 62m 41sExpanded specs · Lumen 400Expanded technical specsDelivery 86%
  7. 72m 56sImage 1 · Lumen 400Viewed a product imageDelivery 74%
  8. 83m 20sDelivery check · ZIP 37366Checked delivery date by ZIPDelivery 98%
  9. 3m 39sLeft the store

Final guess

Delivery98%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
98%
Choice
<1%
No clear doubt
2%
Why deliveryhow much likelier
  • Checked delivery date by ZIP ×221.1×
  • Viewed cart (saw shipping cost)2.5×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.