All sessions
s-2868
Simulated shopperOct 23, 2026, 11:51 AM UTC · desktop · search ads · Ridgeback 48L Pack · 11 actions
abandoned
How Qualm's guess changed
With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)11% → 12%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 113sSearch “boots”Searched the catalogNo clear doubt 32%
- 238sViewed Cairn LowViewed a product pageNo clear doubt 41%
- 31m 08sViewed Ridgeback 48LViewed a product pageNo clear doubt 52%
- 41m 41sExpanded returns · Ridgeback 48LExpanded returns policyNo clear doubt 53%
- 52m 10sBrowsed catalogBrowsed the catalogNo clear doubt 75%
- 62m 37sExpanded warranty · Ridgeback 48LExpanded warrantyNo clear doubt 83%
- 72m 59sViewed Kettle TiViewed a product pageNo clear doubt 90%
- 83m 09sBrowsed catalogBrowsed the catalogNo clear doubt 96%
- 93m 21sImage 1 · Kettle TiViewed a product imageNo clear doubt 98%
- 103m 56sImage 2 · Kettle TiViewed a product imageNo clear doubt 99%
- 4m 00sLeft the store
Final guess
No clear doubt99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
99%
Why no clear doubthow much likelier
- Viewed a product image ×22.3×
- Browsed the catalog ×22.3×
- Viewed a product page ×31.7×
- Searched the catalog2.9×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- Durabilityexit survey · held out (calib)
Reveal synthetic ground truth
Primary doubtDurability
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.