Synthetic data
All sessions

s-2876

Simulated shopper

Oct 25, 2026, 3:46 PM UTC · desktop · email · Emberline 20°F Down Bag · 7 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 11%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 135sViewed Emberline 20°FViewed a product pageSuitability 24%
  2. 251sImage 1 · Emberline 20°FViewed a product imageNo clear doubt 37%
  3. 31m 07sImage 2 · Emberline 20°FViewed a product imageNo clear doubt 54%
  4. 41m 24sOpened reviews · Emberline 20°FOpened reviewsSuitability 45%
  5. 51m 36sReviews filtered: fitFiltered reviews by fitFit 84%
  6. 62m 11sViewed Merino 200Viewed a product pageFit 83%
  7. 2m 18sLeft the store

Final guess

Fit83%
Fit
83%
Suitability
9%
Durability
3%
Value
<1%
Delivery
1%
Choice
1%
No clear doubt
2%
Why fithow much likelier
  • Filtered reviews by fit24.4×
  • Opened reviews1.4×
  • Viewed a product image ×21.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.