Synthetic data
All sessions

s-2892

Simulated shopper

Nov 2, 2026, 6:14 PM UTC · mobile · organic · Ridgeback 48L Pack · 9 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Decision Helper after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 13%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 127sViewed Ridgeback 48LViewed a product pageChoice 37%
  2. 245sViewed Ridgeback 38LViewed a product page · Switched to a similar productChoice 86%
  3. 31m 22sImage 1 · Ridgeback 38LViewed a product imageChoice 70%
  4. 41m 30sExpanded specs · Ridgeback 38LExpanded technical specs→ the store shows Decision Helper hereChoice 68%
  5. 51m 33sImage 2 · Ridgeback 38LViewed a product imageChoice 52%
  6. 61m 48sViewed Ridgeback 48LViewed a product page · Returned to a product viewed earlier · Switched to a similar productChoice >99%
  7. 72m 06sOpened reviews · Ridgeback 48LOpened reviewsChoice >99%
  8. 82m 30sViewed Squall ProViewed a product pageChoice >99%
  9. 2m 37sLeft the store

Final guess

Choice>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
>99%
No clear doubt
<1%
Why choicehow much likelier
  • Switched to a similar product ×28.6×
  • Returned to a product viewed earlier22.8×
  • Viewed a product page ×41.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtChoice
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.