Synthetic data
All sessions

s-2893

Simulated shopper

Oct 24, 2026, 6:26 PM UTC · mobile · organic · Squall Pro 3L Shell · 13 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 14%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 126sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 250sViewed Squall 2.5LViewed a product pageNo clear doubt 36%
  3. 31m 04sViewed Squall ProViewed a product page · Switched to a similar productChoice 59%
  4. 41m 39sOpened reviews · Squall ProOpened reviewsChoice 45%
  5. 52m 09sReviews filtered: valueFiltered reviews by value→ the store shows Value Breakdown hereValue 94%
  6. 62m 43sImage 1 · Squall ProViewed a product imageValue 86%
  7. 73m 15sImage 2 · Squall ProViewed a product imageValue 67%
  8. 83m 47sExpanded specs · Squall ProExpanded technical specsNo clear doubt 36%
  9. 94m 05sSize L · Squall ProSelected a sizeNo clear doubt 49%
  10. 104m 45sImage 3 · Squall ProViewed a product imageNo clear doubt 72%
  11. 114m 48sSize XL · Squall ProChanged size selectionFit 86%
  12. 124m 55sExpanded returns · Squall ProExpanded returns policyFit 94%
  13. 5m 13sLeft the store

Final guess

Fit94%
Fit
94%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
5%
Why fithow much likelier
  • Changed size selection106.9×
  • Selected a size12.4×
  • Expanded returns policy2.3×
  • Opened reviews1.4×
  • Viewed a product image ×31.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.