Synthetic data
All sessions

s-2902

Simulated shopper

Oct 27, 2026, 2:52 PM UTC · desktop · organic · Lumen 400 Headlamp · 7 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 15%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 127sViewed Lumen 400Viewed a product pageNo clear doubt 36%
  2. 249sSorted: ratingRe-sorted the catalogNo clear doubt 68%
  3. 31m 06sOpened comparisonOpened the comparisonChoice 73%
  4. 41m 42sCompare + Lumen 400Added a product to compareChoice 98%
  5. 51m 48sExpanded returns · Lumen 400Expanded returns policyChoice 98%
  6. 61m 57sSearch “which tent”Searched to compare optionsChoice >99%
  7. 2m 03sLeft the store

Final guess

Choice>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
>99%
No clear doubt
<1%
Why choicehow much likelier
  • Opened the comparison57.4×
  • Searched to compare options39.5×
  • Added a product to compare11.5×
  • Viewed a product page1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtChoice
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.