Synthetic data
All sessions

s-2930

Simulated shopper

Oct 28, 2026, 10:19 PM UTC · desktop · organic · Ridgeback 48L Pack · 15 actions

abandonedcart $199

How Qualm's guess changed

With the current settings, the store would have shown Durability Proof after action 8 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 24%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 124sViewed Squall 2.5LViewed a product pageChoice 27%
  2. 259sSearch “boots”Searched the catalogNo clear doubt 45%
  3. 31m 10sOpened reviews · Squall 2.5LOpened reviewsSuitability 26%
  4. 41m 48sOpened reviews · Squall 2.5LOpened reviewsSuitability 41%
  5. 52m 11sReviews filtered: durabilityFiltered reviews by durabilityDurability 94%
  6. 62m 41sViewed Ridgeback 48LViewed a product pageDurability 94%
  7. 72m 53sAdded to cart · Ridgeback 48LAdded to cartDurability 94%
  8. 82m 59sViewed cartViewed cart (saw shipping cost)→ the store shows Durability Proof hereDurability 93%
  9. 93m 14sPromo field focusedClicked into the promo-code fieldDurability 60%
  10. 103m 24sExpanded warranty · Ridgeback 48LExpanded warrantyDurability 98%
  11. 113m 44sExpanded warranty · Ridgeback 48LExpanded warrantyDurability >99%
  12. 124m 01sOpened reviews · Ridgeback 48LOpened reviewsDurability >99%
  13. 134m 33sImage 1 · Ridgeback 48LViewed a product imageDurability >99%
  14. 145m 00sOpened reviews · Ridgeback 48LOpened reviewsDurability >99%
  15. 5m 23sLeft the store

Final guess

Durability>99%
Fit
<1%
Suitability
<1%
Durability
>99%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why durabilityhow much likelier
  • Expanded warranty ×215.6×
  • Filtered reviews by durability95.7×
  • Opened reviews ×41.8×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDurability
SecondaryValue
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.