Synthetic data
All sessions

s-2940

Simulated shopper

Oct 27, 2026, 2:08 AM UTC · mobile · organic · Ridgeback 48L Pack · 10 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 8 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 12%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 111sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 250sViewed Ridgeback 48LViewed a product pageNo clear doubt 34%
  3. 31m 26sOpened reviews · Ridgeback 48LOpened reviewsFit 22%
  4. 42m 00sReviews filtered: fitFiltered reviews by fitFit 89%
  5. 52m 13sViewed Emberline 20°FViewed a product pageFit 87%
  6. 62m 30sExpanded returns · Emberline 20°FExpanded returns policyFit 95%
  7. 72m 59sViewed Merino 200Viewed a product pageFit 94%
  8. 83m 34sSize guide · Merino 200Opened the size guide→ the store shows Fit Confidence hereFit 99%
  9. 94m 11sSize guide · Merino 200Re-opened the size guideFit >99%
  10. 4m 15sLeft the store

Final guess

Fit>99%
Fit
>99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
  • Re-opened the size guide90.5×
  • Filtered reviews by fit24.4×
  • Opened the size guide8.4×
  • Expanded returns policy2.3×
  • Opened reviews1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.