Synthetic data
All sessions

s-2952

Simulated shopper

Oct 25, 2026, 8:52 PM UTC · desktop · search ads · Kettle Ti Stove Kit · 12 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 18%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 122sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 249sViewed Kettle TiViewed a product pageNo clear doubt 47%
  3. 31m 14sImage 1 · Kettle TiViewed a product imageNo clear doubt 69%
  4. 41m 50sBrowsed catalogBrowsed the catalogNo clear doubt 84%
  5. 51m 58sExpanded returns · Kettle TiExpanded returns policyNo clear doubt 87%
  6. 62m 33sExpanded materials · Kettle TiExpanded materialsNo clear doubt 87%
  7. 73m 04sCompare + Kettle TiAdded a product to compareNo clear doubt 59%
  8. 83m 07sImage 2 · Kettle TiViewed a product imageNo clear doubt 73%
  9. 93m 16sImage 3 · Kettle TiViewed a product imageNo clear doubt 84%
  10. 103m 51sExpanded specs · Kettle TiExpanded technical specsNo clear doubt 65%
  11. 114m 17sSorted: price descRe-sorted the catalogNo clear doubt 88%
  12. 4m 38sLeft the store

Final guess

No clear doubt88%
Fit
<1%
Suitability
12%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
88%
Why no clear doubthow much likelier
  • Viewed a product image ×32.3×
  • Browsed the catalog ×22.3×
  • Re-sorted the catalog3.8×
  • Viewed a product page1.7×
  • Expanded technical specs1.0×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtSuitability
SecondaryDelivery
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.