Synthetic data
All sessions

s-2960

Simulated shopper

Oct 27, 2026, 11:11 AM UTC · mobile · organic · Squall Pro 3L Shell · 18 actions

abandonedcart $349

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 11 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 18%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 119sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 237sViewed Squall ProViewed a product pageValue 34%
  3. 354sSorted: featuredRe-sorted the catalogNo clear doubt 61%
  4. 41m 29sSize M · Squall ProSelected a sizeNo clear doubt 61%
  5. 51m 46sBrowsed catalogBrowsed the catalogNo clear doubt 78%
  6. 61m 51sImage 1 · Squall ProViewed a product imageNo clear doubt 89%
  7. 72m 27sOpened reviews · Squall ProOpened reviewsNo clear doubt 72%
  8. 82m 44sReviews filtered: valueFiltered reviews by valueNo clear doubt 52%
  9. 92m 54sViewed Squall 2.5LViewed a product page · Switched to a similar productNo clear doubt 49%
  10. 103m 00sBrowsed catalogBrowsed the catalogNo clear doubt 60%
  11. 113m 31sSorted: price ascSorted by lowest price→ the store shows Value Breakdown hereValue 69%
  12. 124m 10sViewed Squall ProViewed a product page · Returned to a product viewed earlier · Switched to a similar productValue 90%
  13. 134m 33sAdded to cart · Squall ProAdded to cartValue 90%
  14. 144m 58sViewed cartViewed cart (saw shipping cost)Value 99%
  15. 155m 18sOpened reviews · Squall ProOpened reviewsValue >99%
  16. 165m 52sReviews filtered: valueFiltered reviews by valueValue >99%
  17. 176m 26sViewed Emberline 20°FViewed a product pageValue >99%
  18. 6m 50sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Filtered reviews by value ×218.9×
  • Sorted by lowest price8.4×
  • Viewed cart (saw shipping cost)4.1×
  • Browsed the catalog ×31.4×
  • Switched to a similar product ×21.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.