Synthetic data
All sessions

s-2981

Simulated shopper

Oct 23, 2026, 3:57 AM UTC · desktop · email · Lumen 400 Headlamp · 17 actions

abandonedcart $49

How Qualm's guess changed

With the current settings, the store would have shown Delivery Promise after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)11% → 32%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 126sSearch “boots”Searched the catalogNo clear doubt 32%
  2. 251sViewed Lumen 400Viewed a product pageNo clear doubt 63%
  3. 31m 08sAdded to cart · Lumen 400Added to cartNo clear doubt 63%
  4. 41m 47sViewed cartViewed cart (saw shipping cost)Delivery 37%
  5. 52m 26sDelivery check · ZIP 26284Checked delivery date by ZIP→ the store shows Delivery Promise hereDelivery 92%
  6. 62m 29sExpanded specs · Lumen 400Expanded technical specsDelivery 83%
  7. 72m 33sViewed cartViewed cart (saw shipping cost)Delivery 96%
  8. 82m 53sExpanded shipping · Lumen 400Expanded shipping infoDelivery >99%
  9. 93m 21sOpened reviews · Lumen 400Opened reviewsDelivery >99%
  10. 103m 54sOpened reviews · Lumen 400Opened reviewsDelivery 99%
  11. 114m 15sReviews filtered: deliveryFiltered reviews by shippingDelivery >99%
  12. 124m 26sExpanded materials · Lumen 400Expanded materialsDelivery >99%
  13. 134m 48sExpanded specs · Lumen 400Expanded technical specsDelivery >99%
  14. 144m 51sOpened reviews · Lumen 400Opened reviewsDelivery >99%
  15. 155m 26sReviews filtered: deliveryFiltered reviews by shippingDelivery >99%
  16. 165m 42sExpanded shipping · Lumen 400Expanded shipping infoDelivery >99%
  17. 6m 05sLeft the store

Final guess

Delivery>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
>99%
Choice
<1%
No clear doubt
<1%
Why deliveryhow much likelier
  • Filtered reviews by shipping ×242.3×
  • Expanded shipping info ×213.0×
  • Checked delivery date by ZIP21.1×
  • Viewed cart (saw shipping cost) ×22.5×
  • Searched the catalog1.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.