All sessions
s-2986
Simulated shopperOct 27, 2026, 7:17 PM UTC · mobile · search ads · Emberline 20°F Down Bag · 9 actions
abandoned
How Qualm's guess changed
With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 14%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 124sBrowsed catalogBrowsed the catalogNo clear doubt 26%
- 227sViewed Emberline 20°FViewed a product pageNo clear doubt 36%
- 31m 02sExpanded shipping · Emberline 20°FExpanded shipping infoDelivery 54%
- 41m 28sImage 1 · Emberline 20°FViewed a product imageNo clear doubt 57%
- 52m 08sSearch “tent”Searched the catalogNo clear doubt 76%
- 62m 37sOpened reviews · Emberline 20°FOpened reviewsNo clear doubt 58%
- 72m 52sSorted: ratingRe-sorted the catalogNo clear doubt 79%
- 82m 57sImage 2 · Emberline 20°FViewed a product imageNo clear doubt 91%
- 3m 09sLeft the store
Final guess
No clear doubt91%
Fit
1%
Suitability
2%
Durability
<1%
Value
<1%
Delivery
6%
Choice
<1%
No clear doubt
91%
Why no clear doubthow much likelier
- Viewed a product image ×22.3×
- Re-sorted the catalog3.8×
- Searched the catalog2.9×
- Browsed the catalog2.3×
- Viewed a product page1.7×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.