Synthetic data
All sessions

s-2998

Simulated shopper

Oct 21, 2026, 11:22 AM UTC · desktop · search ads · Lumen 400 Headlamp · 14 actions

abandonedcart $49

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 15%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 15sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 228sViewed Lumen 400Viewed a product pageNo clear doubt 55%
  3. 333sAdded to cart · Lumen 400Added to cartNo clear doubt 55%
  4. 450sViewed cartViewed cart (saw shipping cost)Value 51%
  5. 556sPromo field focusedClicked into the promo-code field→ the store shows Value Breakdown hereValue 96%
  6. 61m 24sSearch “deals”Searched for deals / priceValue >99%
  7. 71m 32sViewed cartViewed cart (saw shipping cost)Value >99%
  8. 81m 48sPromo field focusedClicked into the promo-code fieldValue >99%
  9. 92m 13sOpened reviews · Lumen 400Opened reviewsValue >99%
  10. 102m 51sReviews filtered: valueFiltered reviews by valueValue >99%
  11. 113m 19sSearch “deals”Searched for deals / priceValue >99%
  12. 123m 37sSorted: featuredRe-sorted the catalogValue >99%
  13. 134m 16sBrowsed catalogBrowsed the catalogValue >99%
  14. 4m 23sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Clicked into the promo-code field ×240.8×
  • Searched for deals / price ×230.7×
  • Filtered reviews by value18.9×
  • Viewed cart (saw shipping cost) ×24.1×
  • Browsed the catalog ×21.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.