Synthetic data
All sessions

s-3002

Simulated shopper

Oct 21, 2026, 6:16 PM UTC · mobile · paid social · Squall Pro 3L Shell · 7 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 9%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 112sViewed Squall ProViewed a product pageChoice 29%
  2. 248sOpened reviews · Squall ProOpened reviewsValue 31%
  3. 357sReviews filtered: valueFiltered reviews by valueValue 90%
  4. 41m 23sBrowsed catalogBrowsed the catalogValue 93%
  5. 51m 49sSorted: price ascSorted by lowest price→ the store shows Value Breakdown hereValue 99%
  6. 62m 03sViewed Squall 2.5LViewed a product page · Switched to a similar productValue 99%
  7. 2m 32sLeft the store

Final guess

Value99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Filtered reviews by value18.9×
  • Sorted by lowest price8.4×
  • Switched to a similar product1.4×
  • Browsed the catalog1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
SecondaryDurability
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.