Synthetic data
All sessions

s-3028

Simulated shopper

Oct 24, 2026, 5:13 AM UTC · mobile · organic · Emberline 20°F Down Bag · 6 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 12%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 126sViewed Cairn MidViewed a product pageFit 27%
  2. 256sSearch “boots”Searched the catalogNo clear doubt 39%
  3. 31m 02sViewed Emberline 20°FViewed a product pageNo clear doubt 52%
  4. 41m 22sSize guide · Emberline 20°FOpened the size guideNo clear doubt 57%
  5. 51m 42sCompare + Emberline 20°FAdded a product to compareChoice 50%
  6. 1m 56sLeft the store

Final guess

Choice50%
Fit
17%
Suitability
11%
Durability
1%
Value
8%
Delivery
1%
Choice
50%
No clear doubt
13%
Why choicehow much likelier
  • Added a product to compare11.5×
  • Viewed a product page ×21.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.