Synthetic data
All sessions

s-3032

Simulated shopper

Oct 31, 2026, 12:10 AM UTC · mobile · paid social · Ridgeback 38L Pack · 12 actions

abandonedcart $169

How Qualm's guess changed

With the current settings, the store would have shown Delivery Promise after action 9 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 19%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 110sViewed Ridgeback 48LViewed a product pageChoice 37%
  2. 221sViewed Ridgeback 38LViewed a product page · Switched to a similar productChoice 86%
  3. 344sExpanded shipping · Ridgeback 38LExpanded shipping infoChoice 56%
  4. 459sAdded to cart · Ridgeback 38LAdded to cartChoice 56%
  5. 51m 04sViewed cartViewed cart (saw shipping cost)Delivery 37%
  6. 61m 33sBrowsed catalogBrowsed the catalogDelivery 35%
  7. 71m 55sOpened reviews · Ridgeback 38LOpened reviewsDelivery 38%
  8. 82m 14sReviews filtered: fitFiltered reviews by fitFit 46%
  9. 92m 48sExpanded shipping · Ridgeback 38LExpanded shipping info→ the store shows Delivery Promise hereDelivery 86%
  10. 103m 13sOpened reviews · Ridgeback 38LOpened reviewsDelivery 80%
  11. 113m 22sReviews filtered: fitFiltered reviews by fitFit 79%
  12. 3m 51sLeft the store

Final guess

Fit79%
Fit
79%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
20%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
  • Filtered reviews by fit ×224.4×
  • Opened reviews ×21.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
SecondaryFit
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.