Synthetic data
All sessions

s-3062

Simulated shopper

Oct 22, 2026, 7:22 AM UTC · mobile · paid social · Ridgeback 48L Pack · 8 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Decision Helper after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 16%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 137sViewed Ridgeback 48LViewed a product pageChoice 37%
  2. 246sSize guide · Ridgeback 48LOpened the size guideFit 59%
  3. 352sImage 1 · Ridgeback 48LViewed a product imageFit 57%
  4. 41m 06sImage 2 · Ridgeback 48LViewed a product imageFit 50%
  5. 51m 22sCompare + Ridgeback 48LAdded a product to compare→ the store shows Decision Helper hereChoice 72%
  6. 61m 43sCompare + Ridgeback 38LAdded a product to compareChoice 98%
  7. 72m 22sSize S/M · 15–18 in torso · Ridgeback 48LSelected a sizeChoice 85%
  8. 2m 47sLeft the store

Final guess

Choice85%
Fit
13%
Suitability
1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
85%
No clear doubt
<1%
Why choicehow much likelier
  • Added a product to compare ×211.5×
  • Viewed a product page1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.