Synthetic data
All sessions

s-3066

Simulated shopper

Oct 23, 2026, 8:48 AM UTC · mobile · organic · Squall Pro 3L Shell · 15 actions

abandonedcart $349

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 6 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)11% → 24%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 122sSearch “merino”Searched the catalogNo clear doubt 32%
  2. 259sViewed Squall ProViewed a product pageNo clear doubt 35%
  3. 31m 38sSearch “deals”Searched for deals / priceValue 85%
  4. 41m 58sDelivery check · ZIP 41344Checked delivery date by ZIPDelivery 44%
  5. 52m 12sOpened reviews · Squall ProOpened reviewsValue 49%
  6. 62m 41sReviews filtered: valueFiltered reviews by value→ the store shows Value Breakdown hereValue 93%
  7. 72m 47sCompare + Squall ProAdded a product to compareValue 99%
  8. 83m 02sCompare + Squall 2.5LAdded a product to compareValue 99%
  9. 93m 22sBrowsed catalogBrowsed the catalogValue 99%
  10. 103m 46sSorted: price ascSorted by lowest priceValue >99%
  11. 114m 06sAdded to cart · Squall ProAdded to cartValue >99%
  12. 124m 14sViewed cartViewed cart (saw shipping cost)Value >99%
  13. 134m 48sViewed cartViewed cart (saw shipping cost)Value >99%
  14. 144m 54sImage 1 · Squall ProViewed a product imageValue >99%
  15. 5m 17sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Searched for deals / price30.7×
  • Filtered reviews by value18.9×
  • Viewed cart (saw shipping cost) ×24.1×
  • Sorted by lowest price8.4×
  • Browsed the catalog1.4×
  • Added a product to compare ×21.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
SecondaryDelivery
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.