All sessions
s-3101
Simulated shopperOct 20, 2026, 3:30 PM UTC · mobile · search ads · Ridgeback 48L Pack · 6 actions
abandoned
How Qualm's guess changed
With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)11% → 13%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 14sSearch “merino”Searched the catalogNo clear doubt 32%
- 226sViewed Ridgeback 48LViewed a product pageNo clear doubt 39%
- 358sSearch “wide fit hiking shoes”Searched for sizing / fitFit 70%
- 41m 28sExpanded returns · Ridgeback 48LExpanded returns policyFit 83%
- 52m 03sImage 1 · Ridgeback 48LViewed a product imageFit 80%
- 2m 07sLeft the store
Final guess
Fit80%
Fit
80%
Suitability
<1%
Durability
4%
Value
<1%
Delivery
1%
Choice
1%
No clear doubt
13%
Why fithow much likelier
- Searched for sizing / fit9.3×
- Expanded returns policy2.3×
- Viewed a product image1.1×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
SecondaryChoice
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.