Synthetic data
All sessions

s-3129

Simulated shopper

Oct 22, 2026, 4:19 PM UTC · mobile · search ads · Ridgeback 38L Pack · 9 actions

purchasedcart $169

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 44%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 111sViewed Ridgeback 38LViewed a product pageChoice 24%
  2. 227sOpened reviews · Ridgeback 38LOpened reviewsFit 30%
  3. 335sReviews filtered: fitFiltered reviews by fitFit 91%
  4. 455sSize guide · Ridgeback 38LOpened the size guide→ the store shows Fit Confidence hereFit 99%
  5. 51m 25sSize guide · Ridgeback 38LRe-opened the size guideFit >99%
  6. 61m 49sAdded to cart · Ridgeback 38LAdded to cartFit >99%
  7. 71m 55sViewed cartViewed cart (saw shipping cost)Fit >99%
  8. 82m 13sCheckout startedStarted checkoutFit >99%
  9. 2m 34sPurchased

Final guess

Fit>99%
Fit
>99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
  • Re-opened the size guide90.5×
  • Filtered reviews by fit24.4×
  • Opened the size guide8.4×
  • Opened reviews1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.