Synthetic data
All sessions

s-3132

Simulated shopper

Oct 24, 2026, 9:31 AM UTC · mobile · email · Driftwood 2P Tent · 7 actions

purchasedcart $429

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 35%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 132sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 241sViewed Driftwood 2PViewed a product pageNo clear doubt 45%
  3. 31m 00sViewed Talus TrailViewed a product pageNo clear doubt 60%
  4. 41m 07sAdded to cart · Driftwood 2PAdded to cartNo clear doubt 60%
  5. 51m 36sViewed cartViewed cart (saw shipping cost)Delivery 43%
  6. 61m 55sCheckout startedStarted checkoutDelivery 43%
  7. 2m 05sPurchased

Final guess

Delivery43%
Fit
<1%
Suitability
3%
Durability
3%
Value
34%
Delivery
43%
Choice
1%
No clear doubt
15%
Why deliveryhow much likelier
  • Viewed cart (saw shipping cost)2.5×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.