Synthetic data
All sessions

s-3176

Simulated shopper

Oct 31, 2026, 7:10 PM UTC · mobile · paid social · Kettle Ti Stove Kit · 7 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 13%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 124sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 256sViewed Kettle TiViewed a product pageNo clear doubt 47%
  3. 31m 19sImage 1 · Kettle TiViewed a product imageNo clear doubt 69%
  4. 41m 57sOpened reviews · Kettle TiOpened reviewsNo clear doubt 41%
  5. 52m 02sReviews filtered: deliveryFiltered reviews by shippingDelivery 82%
  6. 62m 25sExpanded specs · Kettle TiExpanded technical specsDelivery 53%
  7. 2m 47sLeft the store

Final guess

Delivery53%
Fit
<1%
Suitability
38%
Durability
3%
Value
1%
Delivery
53%
Choice
<1%
No clear doubt
5%
Why deliveryhow much likelier
  • Filtered reviews by shipping42.3×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
SecondarySuitability
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.