Synthetic data
All sessions

s-3205

Simulated shopper

Oct 22, 2026, 9:58 AM UTC · mobile · organic · Squall 2.5L Rain Shell · 11 actions

abandonedcart $229

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 6 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 22%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 129sViewed Squall 2.5LViewed a product pageChoice 27%
  2. 258sExpanded specs · Squall 2.5LExpanded technical specsSuitability 52%
  3. 31m 25sOpened reviews · Squall 2.5LOpened reviewsSuitability 77%
  4. 42m 04sReviews filtered: valueFiltered reviews by valueValue 46%
  5. 52m 32sAdded to cart · Squall 2.5LAdded to cartValue 46%
  6. 62m 35sViewed cartViewed cart (saw shipping cost)→ the store shows Value Breakdown hereValue 82%
  7. 73m 12sViewed Talus TrailViewed a product pageValue 82%
  8. 83m 23sOpened reviews · Talus TrailOpened reviewsValue 76%
  9. 93m 49sReviews filtered: suitabilityFiltered reviews by performanceSuitability 96%
  10. 103m 53sImage 1 · Talus TrailViewed a product imageSuitability 98%
  11. 4m 15sLeft the store

Final guess

Suitability98%
Fit
<1%
Suitability
98%
Durability
<1%
Value
1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why suitabilityhow much likelier
  • Filtered reviews by performance73.8×
  • Expanded technical specs6.9×
  • Opened reviews ×21.7×
  • Viewed a product image1.2×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtSuitability
SecondaryValue
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.