All sessions
s-3239
Simulated shopperOct 25, 2026, 2:13 PM UTC · mobile · paid social · Cairn Mid Waterproof Boot · 9 actions
abandoned
How Qualm's guess changed
With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 13%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 118sBrowsed catalogBrowsed the catalogNo clear doubt 26%
- 222sViewed Cairn MidViewed a product pageNo clear doubt 34%
- 345sImage 1 · Cairn MidViewed a product imageNo clear doubt 56%
- 453sSorted: ratingRe-sorted the catalogNo clear doubt 83%
- 51m 22sImage 2 · Cairn MidViewed a product imageNo clear doubt 91%
- 61m 40sBrowsed catalogBrowsed the catalogNo clear doubt 96%
- 71m 58sImage 3 · Cairn MidViewed a product imageNo clear doubt 98%
- 82m 23sExpanded materials · Cairn MidExpanded materialsNo clear doubt 99%
- 2m 41sLeft the store
Final guess
No clear doubt99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
99%
Why no clear doubthow much likelier
- Viewed a product image ×32.3×
- Browsed the catalog ×22.3×
- Re-sorted the catalog3.8×
- Viewed a product page1.7×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.