All sessions
s-3253
Simulated shopperNov 1, 2026, 9:58 PM UTC · mobile · organic · Ridgeback 38L Pack · 12 actions
abandoned
How Qualm's guess changed
With the current settings, the store would have shown Built-For Answer after action 6 (dashed line). Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 21%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 13sViewed Ridgeback 38LViewed a product pageChoice 24%
- 218sOpened reviews · Ridgeback 38LOpened reviewsFit 30%
- 331sOpened reviews · Ridgeback 38LOpened reviewsFit 35%
- 41m 02sReviews filtered: suitabilityFiltered reviews by performanceSuitability 97%
- 51m 30sOpened reviews · Ridgeback 38LOpened reviewsSuitability 97%
- 62m 08sSearch “20 degree sleeping bag”Searched for a use-case or spec→ the store shows Built-For Answer hereSuitability >99%
- 72m 16sExpanded specs · Ridgeback 38LExpanded technical specsSuitability >99%
- 82m 22sExpanded specs · Ridgeback 38LExpanded technical specsSuitability >99%
- 92m 45sOpened reviews · Ridgeback 38LOpened reviewsSuitability >99%
- 103m 11sReviews filtered: suitabilityFiltered reviews by performanceSuitability >99%
- 113m 33sImage 1 · Ridgeback 38LViewed a product imageSuitability >99%
- 3m 45sLeft the store
Final guess
Suitability>99%
Fit
<1%
Suitability
>99%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why suitabilityhow much likelier
- Filtered reviews by performance ×273.8×
- Expanded technical specs ×26.9×
- Searched for a use-case or spec17.5×
- Opened reviews ×41.7×
- Viewed a product image1.2×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtSuitability
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.