All sessions
s-3277
Simulated shopperNov 1, 2026, 1:13 AM UTC · mobile · organic · Merino 200 Base Layer Crew · 4 actions
abandoned
How Qualm's guess changed
With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)11% → 12%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 17sSearch “merino”Searched the catalogNo clear doubt 32%
- 231sViewed Merino 200Viewed a product pageNo clear doubt 43%
- 31m 07sExpanded specs · Merino 200Expanded technical specsNo clear doubt 53%
- 1m 30sLeft the store
Final guess
No clear doubt53%
Fit
6%
Suitability
25%
Durability
5%
Value
3%
Delivery
4%
Choice
4%
No clear doubt
53%
Why no clear doubthow much likelier
- Searched the catalog2.9×
- Viewed a product page1.7×
- Expanded technical specs1.0×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.