Synthetic data
All sessions

s-3293

Simulated shopper

Oct 29, 2026, 5:03 AM UTC · mobile · organic · Ridgeback 38L Pack · 19 actions

purchasedcart $169

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 50%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 127sViewed Ridgeback 38LViewed a product pageChoice 24%
  2. 21m 03sSize guide · Ridgeback 38LOpened the size guideFit 64%
  3. 31m 43sImage 1 · Ridgeback 38LViewed a product imageFit 60%
  4. 41m 53sExpanded returns · Ridgeback 38LExpanded returns policyFit 78%
  5. 52m 00sSize guide · Ridgeback 38LRe-opened the size guide→ the store shows Fit Confidence hereFit >99%
  6. 62m 24sExpanded shipping · Ridgeback 38LExpanded shipping infoFit 99%
  7. 72m 33sOpened reviews · Ridgeback 38LOpened reviewsFit >99%
  8. 82m 39sReviews filtered: fitFiltered reviews by fitFit >99%
  9. 92m 48sSize M/L · 18–21 in torso · Ridgeback 38LSelected a sizeFit >99%
  10. 103m 23sOpened reviews · Ridgeback 38LOpened reviewsFit >99%
  11. 113m 46sReviews filtered: fitFiltered reviews by fitFit >99%
  12. 124m 26sBrowsed catalogBrowsed the catalogFit >99%
  13. 134m 52sSorted: price ascSorted by lowest priceFit >99%
  14. 145m 20sSize M/L · 18–21 in torso · Ridgeback 38Lno clueFit >99%
  15. 155m 44sImage 2 · Ridgeback 38LViewed a product imageFit >99%
  16. 166m 05sAdded to cart · Ridgeback 38LAdded to cartFit >99%
  17. 176m 12sViewed cartViewed cart (saw shipping cost)Fit >99%
  18. 186m 41sCheckout startedStarted checkoutFit >99%
  19. 6m 52sPurchased

Final guess

Fit>99%
Fit
>99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
  • Filtered reviews by fit ×224.4×
  • Re-opened the size guide90.5×
  • Selected a size12.4×
  • Opened the size guide8.4×
  • Expanded returns policy2.3×
  • Opened reviews ×21.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
Fit
post-purchase · used in training
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.