All sessions
s-3294
Simulated shopperOct 31, 2026, 2:47 PM UTC · desktop · paid social · Merino 200 Base Layer Crew · 5 actions
abandoned
How Qualm's guess changed
With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 9%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 115sBrowsed catalogBrowsed the catalogNo clear doubt 26%
- 238sViewed Merino 200Viewed a product pageNo clear doubt 36%
- 31m 12sBrowsed catalogBrowsed the catalogNo clear doubt 55%
- 41m 41sViewed Driftwood 2PViewed a product pageNo clear doubt 70%
- 2m 09sLeft the store
Final guess
No clear doubt70%
Fit
5%
Suitability
2%
Durability
5%
Value
13%
Delivery
4%
Choice
2%
No clear doubt
70%
Why no clear doubthow much likelier
- Browsed the catalog ×22.3×
- Viewed a product page ×21.7×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.