Synthetic data
All sessions

s-3323

Simulated shopper

Nov 1, 2026, 10:18 AM UTC · mobile · email · Talus Trail Runner · 10 actions

abandonedcart $139

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 7 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 14%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 133sViewed Cairn LowViewed a product pageChoice 31%
  2. 253sSearch “boots”Searched the catalogNo clear doubt 41%
  3. 31m 15sBrowsed catalogBrowsed the catalogNo clear doubt 63%
  4. 41m 41sSorted: price ascSorted by lowest priceNo clear doubt 61%
  5. 51m 57sViewed Talus TrailViewed a product page · Switched to a similar productNo clear doubt 50%
  6. 62m 28sAdded to cart · Talus TrailAdded to cartNo clear doubt 52%
  7. 73m 01sViewed cartViewed cart (saw shipping cost)→ the store shows Value Breakdown hereValue 83%
  8. 83m 40sPromo field focusedClicked into the promo-code fieldValue >99%
  9. 93m 48sImage 1 · Talus TrailViewed a product imageValue 99%
  10. 3m 53sLeft the store

Final guess

Value99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Clicked into the promo-code field40.8×
  • Sorted by lowest price8.4×
  • Viewed cart (saw shipping cost)4.1×
  • Switched to a similar product1.4×
  • Browsed the catalog1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.