Synthetic data
All sessions

s-3326

Simulated shopper

Oct 30, 2026, 8:28 AM UTC · desktop · email · Cairn Low Hiking Shoe · 8 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 10%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 113sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 240sViewed Driftwood 2PViewed a product pageNo clear doubt 45%
  3. 31m 06sViewed Cairn LowViewed a product pageNo clear doubt 60%
  4. 41m 36sExpanded returns · Cairn LowExpanded returns policyNo clear doubt 53%
  5. 51m 59sBrowsed catalogBrowsed the catalogNo clear doubt 74%
  6. 62m 15sBrowsed catalogBrowsed the catalogNo clear doubt 87%
  7. 72m 26sExpanded shipping · Cairn LowExpanded shipping infoNo clear doubt 75%
  8. 2m 55sLeft the store

Final guess

No clear doubt75%
Fit
1%
Suitability
<1%
Durability
<1%
Value
1%
Delivery
22%
Choice
<1%
No clear doubt
75%
Why no clear doubthow much likelier
  • Browsed the catalog ×32.3×
  • Viewed a product page ×21.7×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.