Synthetic data
All sessions

s-3347

Simulated shopper

Oct 21, 2026, 8:52 PM UTC · mobile · organic · Cairn Mid Waterproof Boot · 11 actions

abandonedcart $189

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 6 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 17%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 125sViewed Cairn MidViewed a product pageFit 27%
  2. 228sSize 9.5 · Cairn MidSelected a sizeFit 81%
  3. 356sSearch “jacket”Searched the catalogFit 72%
  4. 41m 16sOpened reviews · Cairn MidOpened reviewsFit 87%
  5. 51m 24sImage 1 · Cairn MidViewed a product imageFit 85%
  6. 61m 38sSize 9 · Cairn MidChanged size selection→ the store shows Fit Confidence hereFit >99%
  7. 71m 46sSize 9.5 · Cairn MidChanged size selectionFit >99%
  8. 82m 18sImage 2 · Cairn MidViewed a product imageFit >99%
  9. 92m 54sSize 10 · Cairn MidChanged size selectionFit >99%
  10. 103m 15sAdded to cart · Cairn MidAdded to cartFit >99%
  11. 3m 22sLeft the store

Final guess

Fit>99%
Fit
>99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
  • Changed size selection ×3106.9×
  • Selected a size12.4×
  • Opened reviews1.4×
  • Viewed a product image ×21.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
SecondaryDurability
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.