Synthetic data
All sessions

s-3351

Simulated shopper

Oct 25, 2026, 4:27 AM UTC · mobile · email · Ridgeback 38L Pack · 11 actions

abandonedcart $169

How Qualm's guess changed

With the current settings, the store would have shown Delivery Promise after action 6 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 28%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 138sViewed Driftwood 2PViewed a product pageDelivery 30%
  2. 250sExpanded shipping · Driftwood 2PExpanded shipping infoDelivery 81%
  3. 353sImage 1 · Driftwood 2PViewed a product imageDelivery 62%
  4. 41m 28sViewed Ridgeback 38LViewed a product pageDelivery 50%
  5. 51m 43sAdded to cart · Ridgeback 38LAdded to cartDelivery 50%
  6. 62m 18sExpanded shipping · Ridgeback 38LExpanded shipping info→ the store shows Delivery Promise hereDelivery 86%
  7. 72m 36sDelivery check · ZIP 85673Checked delivery date by ZIPDelivery 95%
  8. 82m 57sExpanded returns · Ridgeback 38LExpanded returns policyDelivery 98%
  9. 93m 20sCheckout startedStarted checkoutDelivery 98%
  10. 103m 36sExpanded shipping · Ridgeback 38LExpanded shipping infoDelivery >99%
  11. 3m 56sLeft the store

Final guess

Delivery>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
>99%
Choice
<1%
No clear doubt
<1%
Why deliveryhow much likelier
  • Expanded shipping info ×313.0×
  • Checked delivery date by ZIP21.1×
  • Expanded returns policy2.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.