Synthetic data
All sessions

s-3362

Simulated shopper

Oct 24, 2026, 2:13 PM UTC · mobile · organic · Driftwood 2P Tent · 8 actions

purchasedcart $429

How Qualm's guess changed

With the current settings, the store would have shown Delivery Promise after action 3 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 36%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 131sViewed Driftwood 2PViewed a product pageDelivery 30%
  2. 242sDelivery check · ZIP 15772Checked delivery date by ZIPDelivery 88%
  3. 31m 00sExpanded shipping · Driftwood 2PExpanded shipping info→ the store shows Delivery Promise hereDelivery 98%
  4. 41m 05sDelivery check · ZIP 65781Checked delivery date by ZIPDelivery >99%
  5. 51m 22sAdded to cart · Driftwood 2PAdded to cartDelivery >99%
  6. 61m 47sViewed cartViewed cart (saw shipping cost)Delivery >99%
  7. 71m 58sCheckout startedStarted checkoutDelivery >99%
  8. 2m 15sPurchased

Final guess

Delivery>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
>99%
Choice
<1%
No clear doubt
<1%
Why deliveryhow much likelier
  • Checked delivery date by ZIP ×221.1×
  • Expanded shipping info13.0×
  • Viewed cart (saw shipping cost)2.5×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
Delivery
post-purchase · used in training
Reveal synthetic ground truth
Primary doubtDelivery
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.