Synthetic data
All sessions

s-3381

Simulated shopper

Oct 30, 2026, 2:17 AM UTC · desktop · paid social · Kettle Ti Stove Kit · 20 actions

abandonedcart $69

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 6 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 12%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 137sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 248sViewed Kettle TiViewed a product pageNo clear doubt 47%
  3. 357sBrowsed catalogBrowsed the catalogNo clear doubt 65%
  4. 41m 25sSorted: price ascSorted by lowest priceNo clear doubt 53%
  5. 51m 43sOpened reviews · Kettle TiOpened reviewsValue 61%
  6. 62m 20sReviews filtered: valueFiltered reviews by value→ the store shows Value Breakdown hereValue 96%
  7. 72m 56sOpened reviews · Kettle TiOpened reviewsValue 98%
  8. 83m 27sReviews filtered: valueFiltered reviews by valueValue >99%
  9. 93m 55sOpened reviews · Kettle TiOpened reviewsValue >99%
  10. 104m 00sReviews filtered: valueFiltered reviews by valueValue >99%
  11. 114m 29sOpened reviews · Kettle TiOpened reviewsValue >99%
  12. 125m 02sReviews filtered: valueFiltered reviews by valueValue >99%
  13. 135m 09sBrowsed catalogBrowsed the catalogValue >99%
  14. 145m 12sSorted: price ascSorted by lowest priceValue >99%
  15. 155m 51sBrowsed catalogBrowsed the catalogValue >99%
  16. 166m 00sSorted: price ascSorted by lowest priceValue >99%
  17. 176m 40sOpened reviews · Kettle TiOpened reviewsValue >99%
  18. 187m 19sReviews filtered: valueFiltered reviews by valueValue >99%
  19. 197m 43sAdded to cart · Kettle TiAdded to cartValue >99%
  20. 8m 08sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Filtered reviews by value ×518.9×
  • Sorted by lowest price ×38.4×
  • Browsed the catalog ×41.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
Value
exit survey · used in training
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.