Synthetic data
All sessions

s-3431

Simulated shopper

Oct 25, 2026, 7:45 AM UTC · mobile · paid social · Squall Pro 3L Shell · 11 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 18%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 113sViewed Squall ProViewed a product pageChoice 29%
  2. 216sAdded to cart · Squall ProAdded to cartChoice 29%
  3. 334sViewed cartViewed cart (saw shipping cost)Value 65%
  4. 41m 09sPromo field focusedClicked into the promo-code field→ the store shows Value Breakdown hereValue 98%
  5. 51m 39sImage 1 · Squall ProViewed a product imageValue 97%
  6. 62m 02sViewed cartViewed cart (saw shipping cost)Value 98%
  7. 72m 21sPromo field focusedClicked into the promo-code fieldValue >99%
  8. 82m 30sAdded to cart · Squall ProAdded to cartValue >99%
  9. 92m 38sViewed cartViewed cart (saw shipping cost)Value >99%
  10. 102m 57sRemoved from cart · Squall ProRemoved from cartValue >99%
  11. 3m 18sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Clicked into the promo-code field ×240.8×
  • Viewed cart (saw shipping cost) ×34.1×
  • Removed from cart46.2×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.